After Meraj left to join Rediff, I have been pretty much functioning as a department of one...
And managing it reasonably well(that's what I feel)! I have realised that small planning cells in small agencies could do well with a lot of crowd sourcing...
At times, I have opened up problems and tapped into the wisdom of the community/ blogosphere. Totally, unimaginable few years back/even last year!
John(Grant) for macro issues; Neil, Thotblurb for idea bouncing...Reshma, Dina for research learnings...
The nodes of interaction/ learning are expanding every day!
However, this also has meant putting in a lot of trust in people!
But the experiment seems to be working...
India Ad Rant - A mash up of agency life, brands, culture, creativity, design and new media epicentred around India!
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2 comments:
Keep on bouncing those ideas!
hey neil, wassup!!
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