India Ad Rant - A mash up of agency life, brands, culture, creativity, design and new media epicentred around India!
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When Flash Brands/ branding is here, would flash promos be far behind. Flash promos are single day promotional(invariably price-off) offers...
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As I opened my mail in the morning, I find this news on agencyfaqs . The wise men of ASCI have decided that the 'Amul Macho advertisemen...
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My college friend Ram who runs a boutique travel agency - soulitudes , often helps me step out of my routine, regimented life/ comfort zone....
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I was at the adtech New Delhi conference couple of days back. An impressive constellation of speakers. Much to learn and network! However, ...
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When I look around, all I see are 'phoren' brands that attract the youth. Limca, Gold Spot, Campa Cola, Citra, Thril( the cool India...
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Just started reading Daniel Pink's best-seller : A Whole New Mind. There is a wonderful anecdote in one of the chapters on 'Design...
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I have to speak at the afaqs Mobile Conversations seminar on Friday in Mumbai. Actually, it's quite telling how the average analog ad a...
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Read this piece on the world's 100 most creative people on fastcompay.com on my feed-reader! Perhaps predictably the fabled Apple desi...
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This one's in response to an article I read in DNA Mumbai grandiosely titled - Marketer + Film Maker = Winning Union. As usual, there wa...
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I want to dedicate the last post of the year to the gutsy, ballsy Tehelka reporter, Ashish Khetan who exposed the men behind the Gujarat po...
4 comments:
and, thank u for the free publicity :)
A few years ago while I was living in the states I ran the NY marathon. As I was struggling at about mile 21 there was a woman in the crowd in the Bronx with a hand written sign that said: The First 20 miles legs, the last 6.2 miles heart.
It reminded me of the work that you posted about and it made me get to the finish line
hey amelia...thats so inspiring ...i cudnt reach your blog.. whats the link?
and svety.. the publicity isnt all free. dinner in delhi when i am there next. on you:-)
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