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Meraj mailed me this link in the morning...My guess is by now everybody in the media/ advertising space might have seen this video/ TVC/ vir...
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This is well second in the series...The first one was Indian Youth and PDA . Once again carried by a very enthu planner(virtual)! Though the...
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Had written a post sometime back on what we can learn from tea bag marketing! Revisiting the theme of smaller SKUs of thought! As planners( ...
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I have been trying to collect, glean, comb, forage, rummage, scan, scout:-) stuff on celebrity endorsements and the Future of Bollywood ! In... -
My college friend Ram who runs a boutique travel agency - soulitudes , often helps me step out of my routine, regimented life/ comfort zone....
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Like most of us, I have been privy to the out-of-work Bollywood actor Shilpi Shetty's bizarre turn-around in fortunes through the Britis... -
Was at a meeting with a media partner today. After the ATL and BTL discussions were over, my repeated query to discuss the internet strategy...
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Hey guys! How about breakfast at Bandra... Russell style! No agenda...just some chai, some chat, some 'nashta'... Maybe no brands, n...
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Another long train journey in just over a month...This time around I had my wife too to care care of Neo. So did manage more sleep and few t... -
My Oct 30th post was on 'The Indian Youth and PDA' . Of course the observation lens was that of a 30+ guy! After the post, I had ask...
Friday, July 9
Logan Loves India But Does India Love Logan or the Ad:-)
The new TVCs of Mahindra Logan are so bad that it makes the car look good in contrast! Honestly, for a solid ugly car that was doing good mostly in the taxi circle this new found love for India is laughable...Need Hajmola Sir!!
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