Tribal DDB London got into social marketing mode last week. It launched Radar DDB for social media. You can read the write-up here...
Till now, such services/ this space has been a place for smaller, independent agencies. Now Tribal DDB, one of the big three agency networks alongside WPP and IPG, is creating its own social media division to add to its UK roster…
Radar DDB, which already operates in Canada, is pegging January 1, 2009, as a start date. Radar DDB will focus on building brand strategy, social media monitoring and conversational branded content for Tribal clients, which include VW and Philips.
We have been working to create our own social media division for some time now in India. Time to get in touch with the London office for some tips and inspiration...
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1 comment:
Sounds very interesting.
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