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Tuesday, June 17

Cannes Lions 2008 : Envy, Jealousy, Humility

The Lions have roared. And JWT India got the Grand Prix for Direct for the Lead India Campaign(TOI). Congratulations to Aggie and Team JWT. Great show!!

Here's the viral video by Craig Davis built-for-Cannes'08. I like his advice to the jury to trust their instinct while judging -"If you feel envy, give bronze; if you feel jealous, give silver. And if you feel humbled, the work desrves a Gold!"

What do we have today?

1 comment:

Pinku said...

thats a lovely way to judge...not just competing ads but everything in life.

BTW Mudra won at the Cannes too!