Just stumbled upon this video on why people love twitter...At 6m19s, its a bit long though...
The day just whizzed pass!!!
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I have been trying to collect, glean, comb, forage, rummage, scan, scout:-) stuff on celebrity endorsements and the Future of Bollywood ! In...
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My college friend Ram who runs a boutique travel agency - soulitudes , often helps me step out of my routine, regimented life/ comfort zone....
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Like most of us, I have been privy to the out-of-work Bollywood actor Shilpi Shetty's bizarre turn-around in fortunes through the Britis...
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When I look around, all I see are 'phoren' brands that attract the youth. Limca, Gold Spot, Campa Cola, Citra, Thril( the cool India...
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That's a pretty grandiose post title...But have been wondering about it for some time. And my Q list grows longer... What is the yield p...
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I had made myself a promise last year to attend more industry fora, at least the ones in Mumbai. Have been quite regular. And would urge all...
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This is well second in the series...The first one was Indian Youth and PDA . Once again carried by a very enthu planner(virtual)! Though the...
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A newspaper that's not on the radar of most media planners, marketing and advertising junta because it doesn't give the reach and th...
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Had written a post sometime back on what we can learn from tea bag marketing! Revisiting the theme of smaller SKUs of thought! As planners( ...
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Meraj mailed me this link in the morning...My guess is by now everybody in the media/ advertising space might have seen this video/ TVC/ vir...
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