Popular Posts

  • Flash Promos Ki Khareed Mein Samajhdaari Hai?
    When Flash Brands/ branding is here, would flash promos be far behind. Flash promos are single day promotional(invariably price-off) offers...
  • Research Can Be Refreshing
    I have been trying to collect, glean, comb, forage, rummage, scan, scout:-) stuff on celebrity endorsements and the Future of Bollywood ! In...
  • Nike Just Did It
    Meraj mailed me this link in the morning...My guess is by now everybody in the media/ advertising space might have seen this video/ TVC/ vir...
  • Bang On, Big Bang But Very Expected!
    Of course I didn't watch the Hutch(oops Vodaphone) TVCs on now the much hyped Star TV block. There are more interesting things like the...
  • Indian Youth and PDA
    A while ago I had asked one of my star planners(virtual) to do a small research into the PDA(public display of affection) habits of the yout...
  • SchoolOfDavid : Open Source Learning
    About six months back, at our small agency we started a learning program called SchoolOfDavid. We/I haven't been very regular but yeste...
  • Flash Brands. Flash Thoughts
    Like most of us, I have been privy to the out-of-work Bollywood actor Shilpi Shetty's bizarre turn-around in fortunes through the Britis...
  • How to be even more interesting
    Guys, this post is an example of plagiarism in real time.Lol. Or maybe it's collaboration in real time across geographies:-) Must read t...
  • Crowdcasting - The Wisdom Of Crowds
    In the latest issue of Business 2.0, came across this new concept - Crowdcasting! Actually, a while ago in his best-selling book, The Wisdo...
  • Got Journalism of Courage. Need Brave Marketing!
    A newspaper that's not on the radar of most media planners, marketing and advertising junta because it doesn't give the reach and th...

Sunday, February 17

Youngistaan - Quite Dumbistaan



Saw the new Pepsi film on air. It's been talked about in ET and agencyfaqs

I found it quite dumbistaan. Though, my wife says am too old to evaluate 'youngistaan':-(

SRK is wasted and frankly as Deepika's bade bhaiyya, in the immediate aftermath of the sizzling pairing with her in Om Shanti Om is a bit off-putting!!

Ranbir looks stupid as always! But maybe, it's just me and my blogistaan that thinks like this...

And yes, one more thing! For a brand that's so Youngistaan and all that, it forgot to upload the TVC on either agencyfaqs or youtube-istaan!! LOL
Posted by at
Labels: , , , , , ,

2 comments:

Spiritualmanager said...

I am with you.

9:34 PM
Bhatnaturally said...

Given that they are supposedly targeting 'youngistan', they have taken an A for Apple approach without any subtlety. Notice the camera pans between 'young' and 'Hindustan' in the neon signs - as if to tell the audience, 'Hey look, don't miss this, this is how he gets the idea'. Crap. And SRK is at his hamming best.

4:46 PM

Post a Comment

Subscribe to: Post Comments (Atom)