For me and a bunch of 'newly acquired' colleagues, day zero(from late afternoon)was largely about beer, singing SD Burman songs and a not-so-bad Dainik Bhaskar party at Blueberrys...
The coming together of Abbys and the Goafest is a great beginning. Now if we have managed to lower the scam quotient of the awards, it wud be sone pe suhaga! But maybe I said it too early and maybe I am too naive in believing a change will happen soon.
Check out the conclave speaker notes if you haven't- 1. Agencies need to be active partners in brand building!
and 2. Agencies Not Bringing Value to the Table Why do we(ad agencies) berate ourselves so much!!!
Looking forward to an early morning splash in the pool:-)
India Ad Rant - A mash up of agency life, brands, culture, creativity, design and new media epicentred around India!
Popular Posts
-
When Flash Brands/ branding is here, would flash promos be far behind. Flash promos are single day promotional(invariably price-off) offers...
-
About six months back, at our small agency we started a learning program called SchoolOfDavid. We/I haven't been very regular but yeste...
-
My college friend Ram who runs a boutique travel agency - soulitudes , often helps me step out of my routine, regimented life/ comfort zone....
-
A while ago I had asked one of my star planners(virtual) to do a small research into the PDA(public display of affection) habits of the yout...
-
Meraj mailed me this link in the morning...My guess is by now everybody in the media/ advertising space might have seen this video/ TVC/ vir...
-
Of course I didn't watch the Hutch(oops Vodaphone) TVCs on now the much hyped Star TV block. There are more interesting things like the...
-
Guys, this post is an example of plagiarism in real time.Lol. Or maybe it's collaboration in real time across geographies:-) Must read t...
-
It's been a hell of a long time away from the blog. I feel guilty, anxious...and the fingers feel a bit rusty!! So where was I and what ...
-
A newspaper that's not on the radar of most media planners, marketing and advertising junta because it doesn't give the reach and th...
-
I have been trying to collect, glean, comb, forage, rummage, scan, scout:-) stuff on celebrity endorsements and the Future of Bollywood ! In...
1 comment:
chatty's msg - Although all scams.. great party though.. he he..so i guess nothing has changed from last year has it mansh? cuz i still remember your scam led post after y ou goafest trip..he he
One thing about advertising is that it makes you a great phaffer but no body really turns all that into action.. it all begins and ends at such bhashans that they give in goafests.. who is the one who is going to take responsibilty to turn the equation? everybody is just sitting and blaming some other factor other than themselves..
whats the solution.. ya if some third party in youngistan basically takes this action andif some fourth party sitting in blogistan looks at us this particular way then the world will suddenly change.. ha ha..
Post a Comment