Disclaimer : This aerial snap-shot is not entirely true for all the ad agencies except the ones that are dying from the inside...LOL
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Like most of us, I have been privy to the out-of-work Bollywood actor Shilpi Shetty's bizarre turn-around in fortunes through the Britis...
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Meraj mailed me this link in the morning...My guess is by now everybody in the media/ advertising space might have seen this video/ TVC/ vir...
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Just read Kapil's and pooR_Planner's posts on KBC3. And since I found myself in front of the TV almost a full hour before the show...
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I have been trying to collect, glean, comb, forage, rummage, scan, scout:-) stuff on celebrity endorsements and the Future of Bollywood ! In...
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When I look around, all I see are 'phoren' brands that attract the youth. Limca, Gold Spot, Campa Cola, Citra, Thril( the cool India...
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A while ago I had asked one of my star planners(virtual) to do a small research into the PDA(public display of affection) habits of the yout...
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In the celebrity starved/ craving world of Indian brands, there was one refreshing endorsement that had stood the test of time. That of the ...
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3 comments:
Soo true.
You need to add a media circle to this and it will be complete.
after the media unbundling they already are a disjoint circle in the Venn.
but sure will add that in ver2.0.thanks
lol. love it.
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