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While the marketer/ agency/ OOH house was right in placing this LCD to get all the 'climbing kid eye-balls', it's a dangerous place to put a screen(the paranoid father in me thinks...)
Any McThots...
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1 comment:
McThot Number One - disruption and interruption are fading out, inclusion is in.
McThot Numer Two - this is the dilemma faced by most forms of OOH including hoardings, the greater the visibility the lower the consumer safety.
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