Was at McDonalds Linking Road last evening. Saw this McTV sprout over the steps to the first floor. Playing McMUJRA(fully faltu item number on one of the SONY channels).
While the marketer/ agency/ OOH house was right in placing this LCD to get all the 'climbing kid eye-balls', it's a dangerous place to put a screen(the paranoid father in me thinks...)
Any McThots...
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1 comment:
McThot Number One - disruption and interruption are fading out, inclusion is in.
McThot Numer Two - this is the dilemma faced by most forms of OOH including hoardings, the greater the visibility the lower the consumer safety.
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